How does a consultant go about marketing his or her services and products? How does one develop a marketing plan? What about networking? And logos, brochures, and a corporate image and consistent message? These web pages and articles will help you sift through the mass of marketing information on the web to find what will work for you.
Choosing a Web Hosting Service
Now you have opened the doors to your consulting service. How do you get a presence on the Internet? There are a wide variety of options for web hosting for your business. Which options make the most sense for you? Check out this guide for finding the best option for your business.
Getting your Business on the Web--Web Page Design
You have now found a web host, and are anxious to establish your presence on the Web. How do you decide whether to do your website on your own or to hire a web designer?
Giving the Right Gifts
Consultants and other "free lancers" often use holiday time as an opportunity to give gifts to clients as a thank you for past business, a marketing effort for new business or both. What corporate gifts are appropriate and what should you beware of in corporate gift giving?
Ten Laws of Networking
The most important personal marketing we do is networking. Making ourselves known to potential clients, referrals or vendors is a delicate but most critical business. Those who do it best know its value. What can we learn from the masters of networking? From your About Consulting Guide.
Be a Media Relations Hero!
Get your media relations working at a higher level by doing better research, improve targeting, add an online media center, put in new tools, deepen content and watch for the results. From your About Public Relations Guide.
Packaging Your Business Identity
Tips to present your business to the public in the best light possible.
Target Marketing for Small Businesses
Tips for the small business owner on identifying and developing target markets. From your About Marketing Guide.
CoachQuest International
CoachQuest is an organization which offers training and consulting on professional presence in the global environment. If you are looking to better market yourself and your firm and need some skills in image, protocol, and social interaction, CoachQuest is an excellent resource.
Creating a Reputation
From the MoreBusiness.com site, this article discusses how to work at establishing a positive reputation among peers and potential clients. Ideas include having a quality web site, advertising, and corporate image.
Elements of Web Style
Elements of Web Style is an online magazine about creating professional sites for professional people with techniques, tools, features and resources. The goal is not to win awards for the web designers or follow the latest bleeding-edge trend in Internet delivery, but produce sites that are functional and maintainable without emptying the coffers.
1 2 Next
