Management Tip for Today
By F. John Reh, About.com
B13: Appearance Does Matter. It may be a sad commentary on our superficial society, but appearance does matter. Whether it's the packaging on your product, the first impression you make when calling on a new client, or your company's web site people notice how things look. They care about how things look and make judgements about you and/or your product based on appearance.
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