Can You Learn From A Cartoon?

In their book "Beep! Beep! Competing in the Age of the Roadrunner", authors Chip R. Bell and Oren Harari use the cartoon characters Wile E. Coyote and the Roadrunner to explain how companies and their leaders will have to change to be successful. In this interview with Oren Harari, we discuss the book and what it means to today's managers.

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